NDA-backed · Slack-ready · Your brand on the work
White-Label Development
Your clients see your agency. I build the theme, the app, the store — under your name, in your tools, on your timeline.
White-label development for agencies means Kashif Ali builds Shopify themes, Shopify apps, and WordPress sites under your brand. Work is NDA-backed, delivered in your Slack, Figma, and repos, and documented so your clients only ever see your agency.
The pact
Drag the veil. See who stays visible.
Your agency
- Pitch & relationship
- Strategy & taste
- The invoice
- The credit
The studio
- Liquid & architecture
- Apps & integrations
- QA & performance
- Silent handoff notes
Hover or drag. Keyboard: left and right arrows.
You keep
The relationship.
- Client trust and the brand they hired
- Your process, your tickets, your voice
- Margin, invoices, and the case study
- Code ownership on paid-in-full work
I handle
The unglamorous craft.
- Architecture, Liquid, apps, and edge cases
- QA across devices, payments, and apps
- Launch notes written for your team
- The hours that never belong in a deck
What I take on
A studio behind your letterhead.
Shopify themes
Custom Liquid, reusable sections, and Figma-true storefronts your team can present as in-house craft.
Shopify apps
Private, embedded, or App Store–ready apps when the brief outgrows a theme tweak or a marketplace plugin.
WordPress & Woo
Themes, plugins, and WooCommerce when the client needs a CMS with teeth — still under your name.
Migrations
Platform moves with redirects, URL maps, and a launch plan you can walk the client through with confidence.
Performance
Speed passes, Core Web Vitals, and theme cleanup so the store you deliver actually converts.
Retainers
A quiet extra pair of hands on tap — overflow sprints, QA, and aftercare without hiring a full-time specialist.
How it runs
Four acts. You never leave the stage.
NDA & brief
We lock confidentiality first. Then I read the Figma, the tickets, and the constraints so the build matches how you already sell the work.
I join your stack
Slack. Figma. GitHub. Your board. Updates land where your team already looks — not in a side channel your PM has to translate.
You present
Staging, notes, and talking points are written for your voice. You run the demo. I stay off-stage unless you want a silent backup.
Invisible aftercare
Launch support, fixes, and documentation stay with you. No surprise emails to the client. No portfolio posts. No credit unless you offer it.
Ways to work
Pick the silence that fits.
Overflow sprint
A focused 1–3 week burst when a theme, app, or launch is slipping and you need a specialist without a hire.
Scoped project
A written brief, milestones, and a build you can put on your timeline — from Figma-to-Shopify to a custom app.
Silent retainer
A monthly block of hours for QA, iterations, and the work that never quite fits the sprint board — typically $150–$300 USD/month.
Rate card
Honest ranges. The brief locks the number.
Scrub a row to feel the span. These are starting points for typical white-label scope — not a menu of SKUs.
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Shopify theme customization
Existing theme — sections, speed, polish.
$200 $1,000 -
Custom Shopify theme
Figma to Shopify — a storefront from scratch.
$1,200 $3,000 -
Custom Shopify app
Private, embedded, or App Store.
$1,500 $5,000+ -
Shopify migration
Woo, Wix, or Squarespace — with redirects.
$800 $3,000 -
WordPress custom site
Non-ecommerce — theme, CMS, launch.
$600 $2,500 -
Custom WordPress plugin
Bespoke features your theme cannot hold.
$500 $3,000 -
Figma to WordPress
Pixel-true conversion, not a page-builder dump.
$700 $2,500 -
White-label hourly
For agencies — overflow by the hour.
$25 $30 /hr
USD. Scope, design completeness, and integrations set the final quote — locked in writing before build starts.
Everything you wanted to ask
Hire-intent answers about White-Label Development — pricing, timelines, process, and how to start.
White-label development lets agencies deliver Shopify themes, Shopify apps, and WordPress builds under their own brand while a specialist developer handles execution behind the scenes. Your clients see your studio; you get reliable code and timelines.
Yes. White-label Shopify and WordPress development is available for agencies that need reliable delivery without managing every technical detail in-house. Communication stays clear, deadlines stay realistic, and handoff is documentation-friendly.
Pricing is scoped to the brief — pages, custom features, apps, migrations, and support. After a short discovery of goals and assets, you receive a clear proposal so cost matches deliverables instead of vague hourly guesses.
Agency partners typically receive partner-scoped quotes in USD (worldwide) they can mark up into client proposals — with milestones aligned to your PM workflow.
No — unless you want them to. NDA-friendly delivery keeps client-facing comms under your brand. Optional technical calls can be joined silently or under your agency name.
- Staging links on your preferred domain where possible
- Documentation branded for your handoff pack
- No portfolio use without permission
- Custom Shopify theme development
- Figma to Shopify handoffs
- Shopify custom app builds
- WordPress and WooCommerce sites
- Performance and post-launch fix sprints
Most white-label theme or site builds run 3–6 weeks depending on design completeness, revision rounds, and integration scope — with milestones you can reflect in client timelines.
A repeatable intake format (Figma, sitemap, or written brief) keeps scope clear. Revisions are batched against agreed milestones so projects do not drift mid-build.
- Scope lock before dev starts
- Milestone staging reviews
- Change requests quoted separately if out of scope
Yes. NDAs are standard for agency partnerships. Confidentiality covers client names, designs, and codebase unless you approve portfolio use later.
Projects usually start with a short discovery call or brief covering goals, design assets, timeline, and technical requirements. From there you get a clear scope, milestones, and a build plan before development begins.
Share agency overview, typical project size, and preferred comms channel (Slack, email, PM tool).
Still deciding?
Ask your own questionPartnership
Your name. My code.
If your bench is full and the work still has to ship like it came from your studio, send the brief. I will answer as a partner, not a vendor on a marketplace.